Brand Systems for Coaches in 2-Weeks
Your Coaching Works. Your Brand Should Too.
I build done-for-you brand systems for coaches who have a proven offer but a digital presence that doesn't match. In 14 days, you'll have a brand system and a live website that books calls. Even when your laptop closed.
For offers that deserves a stronger foundation online.
Does this sound like you?
Here's how I help.
We take what already works and make it work online.
I design brand systems for coaches — identity, messaging, offer structure, and a live website — built from what's already working in your practice. You show up once. I handle the rest.
And when it's time for your eyes,
you'll know exactly what to look at.
Done-for-you
You show up for one intake session. I learn your business, your voice, and what matters to you. Then I handle the design, copy, offer structure, and website.
Personalized
I don't write template copy and paste your name on it. I extract your messaging from real conversation how you actually talk about your work, your results, and your clients.
Ready in 2 weeks
Most brand projects take months because the process is open-ended. This one isn't. Your input is built into the timeline. I build. You review. Done.
No committees. No stalled projects.
Apply if you need more structure, not more noise.
What's included with Brandkit Systems
Everything you need to launch with clarity and confidence.
Your Messaging & Offer, Made Clear.
Your offer presented clearly — what it is, who it's for, what it costs, and why it's worth it. Page-by-page copy pulled from your actual words — not a template.
Brand Identity
Colors, typography, and visual direction that look like you charge what you're worth. Plus on-site style guide with all your assets and rules — so everything stays consistent.
Your Website, Built Around Your Offer
A multi-page Framer site built around your core offer — home, about, services, contact, and any key pages you need. You approve the sitemap. I handle the structure.
SEO — Built to
Be Found.
A recorded Loom walking you through every page, how to update content in the CMS, and how to make the system work for you long-term.
Need a logo, blog migration, custom integrations, or brand collateral assets?
Those are available as add-ons with fixed pricing discussed before the project starts . No surprises.
For coaches who need a stronger system around the work they already do well.
The process to get there
Three steps.
One session.
14-day turnaround.
01
Apply
Fill out a short application. It takes about 5 minutes. This helps us both know if right now is the right time to move forward.
02
Discovery Call
If it's a fit, I'll send you a link to book a 30-minute call. I learn about your offer, your clients, and your results. We decide together if this is the right move.
03
I handle the rest
One intake session. I extract everything — your messaging, your voice, your proof. Then I build your entire brand system and deliver it in two weeks. You approve. It goes live.
Why work with me
I've built this system because I kept seeing the same problem.
I've watched talented coaches lose clients to competitors with better websites and weaker offers. That's a problem I know how to fix.
I built a process with guardrails. You bring the expertise. I bring the system. One intake session to capture your voice. Two weeks of building. Two rounds of revisions so it feels right. Then it's live — and it's yours.
I only work with coaches who already have a proven offer. Not because I'm gatekeeping — because the process only works when there's something real to extract.
Apply if your offer works in person, but the online version still feels foggy.
Previous collaborations
Results
What its like working together
Jay brings a fresh perspective and has a way of communicating that in a respectful and insightful manner that places your desired end goals always as the target of all efforts.
Glenn Rodgers
Chief, Advertising and Public Affairs
Investment
One system. One Price. No surprises.
What's included:
Brand Identity
Messaging Clarity & Offer Structure
Framer website SEO & CMS foundation
Brand guidelines & style system
Need launch assets too?
Ask about the Brand Launch Kit on your call.
The BrandKit System
Brand identity, messaging, offer structure, website, SEO, analytics, and brand guide — designed, built, and delivered.
$3,500
Standalone value: $11,500+. One flat project fee. No retainers. No hourly billing.
14-Day Launch Guarantee.
If your site isn't live by day 14 for reasons on my end, I keep working at no extra cost until it is. I guarantee what I control — the timeline and the delivery.
This guarantee covers the base BrandKit System.
Add-on timelines and guarantees are scoped separately before the project starts.
FAQ
Common questions
I've hired designers before and it never got finished.
That's exactly why this works differently. You show up once. I handle the build and deliver on time. You review. You approve. No content requests, no design committees, no stalled projects.
Can't I just use a template?
You can. And it'll look like one. Templates give you a layout. This gives you a system — with your messaging, your offer, and your voice built in. That's the difference between a $50 template and a system that books calls.
I'm not sure my messaging is clear enough.
If your clients get results and refer you, your offer works. The messaging is already in your head — you use it every time you talk to a prospect. My job is to extract it and make it visible.
I don't have time for a big branding project.
You give me 90 minutes. I handle it from there. Two weeks later, you have a brand system.
What happens after delivery?
ou get 14 days of free support for small fixes and adjustments. I walk you through a 30-minute training session — how to edit text, swap images, and manage your blog. After that, ongoing support is available if you need it.
Is there a monthly cost after the project?
Your site runs on Framer — a modern website platform you'll own and manage. Most clients choose the Pro plan at $30/month, which covers publishing, custom domains, and analytics. I'll recommend the right plan once we're working together.
What pages do I get?
Every project starts with a sitemap we agree on together. Most systems include home, about, services, offer, contact, FAQ, blog, and portfolio pages — plus any utility pages you need (privacy, terms, 404). The exact structure depends on your offer and your audience.
What if I need something more complex?
If you need advanced funnel work, multiple offer tiers, or custom integrations beyond the base system, we scope that separately after the discovery call. Pricing starts at $5,000 for complex projects.